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Beauty Industry, Mergers and Acquisitions

Indie Skincare Brand TULA Gets An Investment

TULA was founded by Dr. Roshini Raj; Ken Landis, who co-founded Bobbi Brown Cosmetics; and Dan Reich, a tech entrepreneur.

Indie Skincare Brand TULA has announced it has received a capital investment from L Catterton, which will fuel significant growth. The investment will be used to drive the company’s rapid growth by funding marketing, working capital and product development.

TULA was co-founded in 2014 by Dr. Roshini Raj, a board-certified gastroenterologist and internist with a medical degree from New York University’s School of Medicine; Ken Landis, a co-founder of Bobbi Brown Cosmetics; and Dan Reich, a tech entrepreneur.

TULA’s groundbreaking approach to skincare leverages the power of probiotics to improve the overall health and appearance of the skin. TULA delivers effective, high-impact, prestige products that help restore and maintain balance and wellbeing on the inside and out through its patented Probiotic Technology. 

“We are very excited to work with L Catterton as we continue our rapid expansion to become the leader in probiotic skincare,” said Julia Straus, Chief Executive Officer of TULA. “With the support of L Catterton, we are excited to reach even more consumers through QVC’s multi-platform retail model, our own direct channel, and unique partnerships with retailers like SpaceNK. L Catterton brings deep knowledge of the consumer space and an unparalleled track record helping boutique beauty brands thrive and grow. We are confident they will be an excellent long-term partner for TULA.”

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